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Decoding Gen Z: Understanding the Next Generation

Who are Gen Z and what are their defining characteristics? Gen Z, also known as the iGeneration, Post-Millennials, or Zoomers, are the demographic cohort following Millennials. While there is some disagreement on the exact birth years, Gen Z is generally defined as those born between the mid-1990s and the early 2010s. One of the defining characteristics of Gen Z is…